Introduction:

Strategic and innovative thinking, as well as strategic planning, are considered essential skills in the constantly changing and fast-paced business world. This course aims to provide participants with tools and techniques to develop and enhance their strategic thinking skills, which require a long-term vision and the ability to effectively plan for achieving goals in the long run. The program focuses on enhancing the ability to analyze and think critically, in addition to encouraging innovation and creativity in formulating strategies and solving problems. It provides a deep understanding of how to apply these concepts in different contexts.

The course includes techniques for analyzing the external and internal environment of organizations, understanding the impacts of external factors such as technology and the economy on strategic decision-making. Additionally, the course addresses the development of effective communication skills, leadership, and team management to ensure successful strategy implementation. This course provides participants with tools to enhance their strategic thinking and innovation capabilities, enabling them to efficiently and effectively face challenges in the contemporary work environment.

Course Objectives:

Enhance the ability to think long-term and formulate clear strategic visions.

Train participants to analyze information effectively and make informed decisions.

Encourage thinking outside the box and developing innovative solutions to challenges.

Provide a practical understanding of how to apply concepts and theories in different contexts.

Understand the impact of external and internal factors on organizational strategies.

Enhance leadership capabilities and improve team management and effective communication.

Provide participants with the necessary skills to ensure efficient and effective strategy development and implementation.

Training Methodology:

The training methodology in the Strategic and Innovative Thinking and Strategy Development course follows an interactive and practical approach, focusing on learning through tasks and problem-solving. A mix of learning methods such as short lectures, workshops, group exercises, and case studies reflecting realistic challenges in the business world is used. Participants are encouraged to actively engage, exchange ideas and experiences, creating a dynamic and interactive learning environment. Training activities are designed to develop analytical, leadership, and communication skills, in addition to enhancing innovative and strategic thinking. Continuous feedback from trainers is provided to ensure participants' ongoing development and effective application of acquired knowledge in their work environments.

Program Content:

Strategic Thinking:

Basics of strategic thinking and its importance.

Techniques for developing strategic vision.

Using data and analytics in strategic planning.

Setting goals and developing action plans.

Evaluating opportunities and challenges in the market.

Flexible and Agile Thinking:

The importance of flexible thinking in a dynamic environment.

Strategies to enhance mental flexibility and adaptability.

Lean thinking techniques and their application in business.

Dealing with changes and challenges with flexibility.

Developing innovation under pressure.

Environmental Analysis:

SWOT analysis (Strengths, Weaknesses, Opportunities, Threats).

Understanding the internal and external environment of the organization.

Tools for analyzing competitors and the market.

Impact of economic, political, and social factors.

Techniques for predicting future trends.

Innovation and Creativity:

Encouraging innovative and creative thinking.

Techniques for generating ideas and problem-solving.

Developing new products and services.

Embracing innovation as part of organizational culture.

Risk management in innovation.

Strategic Leadership:

Leadership skills necessary for implementing strategies.

Motivating and inspiring teams.

Managing strategic change.

Developing negotiation and influence skills.

Building high-performance work teams.

Strategic Communication:

Techniques for effective communication.

Building strategic messages.

Managing internal and external communications.

Using digital and social media in communications.

Evaluating communication effectiveness.

Strategy Development:

Developing models for strategic planning.

Formulating strategic and tactical objectives.

Techniques and tools for strategy implementation.

Monitoring progress and adjusting plans.

Learning from experiences and adapting to changing circumstances.

Application and Implementation of Strategies:

Steps for successful strategy implementation.

Monitoring and evaluation techniques.

Resource and budget management.

Facing challenges and resolving conflicts.

Learning from successful experiences and practices.